Business Economics
Tilde Mathiasen Kornum, Lone Hansen , Torben Rosenkilde Jensen
Forfattere: Tilde Mathiasen Kornum, Lone Hansen, Torben Rosenkilde Jensen , Morten Dalbøge
This compendium is based on the Danish book Driftsøkonomi til salgs- og markedsføringsuddannelserne. It is intended to support international students taking the Business Economics exam as part of the Marketing Management program at a Danish Business Academy. It is not comprehensive. It introduces business economics theory through illustrative examples, combined with exercises and reflection questions.
- Udgivelsesdato
- 02. januar 2015
- ISBN
- 9788741273013
- Udgave
- 1